Monday, August 27, 2012

Top 5 Strategies To Get YOUR Economy

I love those commercials, have you seen them, the ones that discuss "my economy"? They are for some financial or insurance company, I don't even know which, and they feature a customer touting the virtues of how this company helped them fix "their economy," the one in "their house."
I love those commercials because I love the phrase fix "my economy." I think it is brilliant. Because at the end of the day isn't that what we are worried about, trying to find the best solutions and ideas to get our economy moving again?
So what do you need to do to get your economy moving, to get things back on track and pointing in a positive direction? Well, based on the research and interviews I did for my new book, Winning In The Trust & Value Economy: A Guide To Business and Sales Success, here are the top 5:
Embrace Reality - Face it, it would be great if someone would ride in on a white horse, or wave a magic wand, or click their heels three times and this economy would get back on track. But in reality, let me be the first to say, "That ain't gonna happen!" No one else is going to fix this economy, because the truth is this economy can't be fixed. Why? The reality is that it is not broken; it is changing.
Our society, our culture, is literally going through an economic shift -- a transition so to speak. A transition that is bringing about extreme change, and a whole new way of doing business. Making this change is, to say the least, difficult. We are creatures of habit, and even if we know that change is good, we still resist it. Even when we know it is inevitable, we still fight it. Even if we know the change would bring about better results, we still struggle with transition.
So if you want to succeed in this economy, your first step is to embrace your new reality. Understand that times are different, things have changed, and you need to learn the new rules. You need to pay attention to what your customers want, what employees expect, and what your customers are up to.
Focus on Values - Welcome to the age of integrity, and the economy where what you do is as important, if not more important, than what you say. As a professional, CEO or business owner, you need to know who you are and what you stand for in order to attract, retain and truly deepen client relationships.
Today's consumers want and expect more. They only have to Google to find the products or services they want. So consumers need something more compelling to make them buy, something more powerful to make them part with their money, and that something is trust and value.
Today's consumers are looking for companies and people they can build relationships with; those they can trust. Developing trust is a long process that can only be built through consistent, positive interaction between the customer and the company. So as companies and professionals, the only way to ensure your customer receives positive, consistent interaction is to create a culture steeped in values.
Build Your Image - White noise! If you asked me why most marketing dollars are being wasted and advertising messages are getting lost I would have to say white noise. There is just too much of it out there these days, and consumers are overwhelmed with too much information. Not only can we not hear it, we are definitely not listening. If you want to succeed in today's Trust & Value Economy, you have to get above the fray, you have to stand out, and you have to be anything but white noise.
Now, before I upset all my marketing and advertising friends, please let me say that marketing and advertising are still important, if not critical, to success. It is just not enough. You have to do more to get above the white noise. The only way to do that is to build your image, establish your reputation, and get people talking about you. You have to stop pushing messages out, and start pulling your customers in.
In the Trust & Value Economy you cannot survive on only those customers you go out and get; you need customers coming to you. By investing in building your image and creating your reputation, you can actually drive customers to you, piquing their interest to come calling on you rather than you always calling on them.
Invest In Relationships - We have all heard it said time and time again: relationships are the new currency. While this has always been true, it has never been truer than in this economy. The more people you know, the more people who know you, and the more people you help, the more successful you are going to be.
Success today takes time. Consumers are tired of getting hit with sales people worried about making goal and pushing to make a sale. They are looking for that professional or business owner who truly wants to invest in helping them become successful. Again, that takes time.
If you want to stand out in the Trust & Value Economy, then invest in building relationships. Get to know your clients; who they are; what is important to them and what both their critical needs and long term goals are. Find ways to help them be successful. Make connections and create opportunities for them and their employees. To stand out in this economy, you need to invest in relationships, and be committed to give with no expectation of return. The professional who invests in relationships is the professional people talk about, and the one who is memorable.
Get Your Head Out Of The Sand - There is more going on in this economy than what is happening in your business. If all you had to worry about was your own daily challenges you would actually be in good shape. But the Trust & Value Economy is offering far more challenges and opportunities outside of your business than inside your business.
To be successful today, you need to get your head out of the sand and take a look around. Ask yourself: What is happening in the world around you? What is changing with consumers? How is your industry responding and growing? What is happening politically? What societal trends could positively or negatively impact your business?
In the Trust & Value Economy, you need to lead with one eye inside your business and one eye outside of your business. Be ready to respond and change proactively based on what the market, the consumer, and your competition is throwing at you.
Yes, welcome to the Trust & Value Economy. These are exciting times, and today's market offers plenty of opportunity for success if you get on board now!

Same Day Delivery Services For Your Products

There are services that only few courier services offer and one of these is same day delivery. This is crucial especially for sensitive packages that need to be delivered right away. Companies that offer these services include FedEx and UPS. However, they are the only companies that are competitive in the field. At this time, there are individuals in the private sectors that are building their own courier company. Their services include transferring documents and even lab-related objects to anywhere.
Courier service as a business is a great investment because it has potential of growing. Same day delivery is the most special kind of service that a courier company can offer. This is attractive to companies because it saves money and time. Not all companies have the luxury of time that they can wait for seven days for the arrival of documents.
On top of that, even though internet and fax are the most modern ways of sending information, there are documents that are too sensitive to involve third parties. Also, vials of blood and other laboratory samples require quick delivery. These samples, if not sent right away, may be spoiled and may cost more money afterwards.
Laboratory samples have expiration dates and if they do not arrive in time, retesting usually needs to be done. Retesting of lab processes require additional money and effort. This is why it is important that laboratories have One Day Courier Service Company accessible to them at any time of the day.
The person set to do this job needs to be available all day and all night and they are known as "minute men". Since the need for same day delivery is increasing, most companies hire private couriers to do the job for them. The private couriers are responsible for transferring the documents from one place to another, at any time of the day.
There are also other public courier services aside from FedEx and UPS. However, these companies offer their services to some parts of the country only because they only have specific territories. An example of this is DHL, also same as FedEx and UPS. Delivery of items on the same day usually costs higher than the standard delivery. Charges are computed and are dependent on the cost of gas and the distance of the place of delivery. In this service, there are times that a company hires an aircraft in order to deliver a document.

Monday, August 13, 2012

All Regarding The Significance Of Reputation Tracking

More and more companies are realizing the importance of Internet reputation management. It is quite easy for anyone from anywhere in the world to write anything about a great company. It is not necessary that a negative comment always states the fact or tells exactly the way the problem was handled by the company. However, if this negative comment gets a higher ranking in the search engine results for the company name keyword then it can be very damaging for the reputation of the company. Search engines are basically software programs and incapable of differentiating between positive and negative, and between true and false claims.
On the Internet, it does not take much effort or money to deride a company, a person or an organization. The negative comment can be posted easily on a free blog or webpage. Some people may really like that comment and start circulating it further on their own. It is human nature to run down a wealthier person or company at the first instance. This can be very damaging to the reputation of the entity. It is simply not possible to stop everyone from posting negative remarks. The only thing an Internet user needs to discredit a company is to present the information in such a way that it seems convincing.
Such a convincing claim, even when not really true, leads some of the potential customers to believe that the company is a fraud or it provides poor quality services and products. A company has limited avenues open to stop such damages taking place on the Internet. Legally, such complaints and remarks do not hold any value in the court of law, so it is difficult for the affected company to take legal actions. But the main problem is that the person posting the comment or blog simply cannot be tracked. The website and server may be in another part of the world where the jurisdiction of the parent company's country does not hold. There are millions of blogs on the Internet and if a complaint catches the imagination of Internet users then it immediately goes viral.
Such damages prove very costly not only in the short term but also in the long-term because on the Internet nothing is deleted ever. Certainly, the person who has made up his or her mind to discredit a company is never going to remove that post. Because of these reasons, it is important for companies to realize the importance of online reputation monitoring. Protecting reputation on the Internet is difficult but not impossible. There are various ways to protect the reputation on the Internet effectively and successfully.
To achieve this goal, the most important task in this endeavor is to take the help of a professional online reputation management company. This type of company employs professionals who have experience in handling such cases. They know various solutions and ways that can be used effectively to contain the damage caused by disparaging remarks on the Internet. It takes years to build reputation; however, it takes only a few words to destroy all that reputation within days. There is no need to allow years of effort and money spent on building a reputation go away so easily.

Monday, August 6, 2012

What You Need To Know About Quiet Titles

It is important for you to learn what quiet titles are if you are in the business of purchasing property. It doesn't matter if you are using the property for investment or personal use, as a real estate owner there are many different situations that can cause unwanted complications with ownership. Other claims of ownership will cause delays or prevent you from enjoying the property or selling it to recoup your investment.
Quiet titles actions are legal actions that result in a judgment from the court declaring validating your ownership claims and "quieting" all other claims. These lawsuits are necessary for one owner to receive a clean title to a disputed property if there are several different parties trying to establish their ownership. The name refers to the fact that by securing this type of document, all other illegitimate claims of ownership are silenced. This is a good maneuver that comes in handy when there are numerous transfers in a property's history.
In order for anyone to obtain these documents, they must go to the local courthouse in the county where the property is located and file a petition for quiet title. Proof will be needed to show to the court that they have a legitimate claim of ownership to the property that is in question. The proof must show that their ownership was obtained legally and without prior knowledge of any other owners. In most states, the person filing the suit must be in possession of the property.
If the court determines that the petitioner's claim for a clear title on their property meets all of the requirements, the petitioner will be given a quiet title judgment. This is a legal document that shows that the petitioner's ownership is legally recognized and has been validated in a court of law. It takes precedence over any other ownership claims on the properties. The only way that this decision can be overturned is if someone is able to provide significant evidence that refutes the legally recognized owner's claim. This can happen at any time.
The most common situation that arises and results in the need for this form of action is with distressed properties. These are properties that have been sold at tax sales to recover the delinquent taxes that are owed. When investors and other parties purchase these properties only to resell them for a bigger profit, discrepancies can arise in determining true ownership. Other liens may exist on the property. Redemption periods vary from state to state and in some cases the original owner may still have all rights as the legal property owner if they pay off their debt that is owed within the redemption period. And errors in recording property transfers can also be an issue.
Keep in mind that filing for quiet titles is a good defense to use if you purchase property at an auction and are in the process of converting it for your personal or business use. Instead of assuming that everything was in order at the time of sale, your best form of legal recourse is to hire a real estate attorney who can file a lawsuit for you to receive a clear title that establishes you are the legal and rightful owner of the property.